1. Hi Shmulik, thanks for agreeing to this interview. Please tell us a little bit about yourself and your background on the Internet.
I have 10 years of experience in the web industry. Together with my partner Tzvika Steinmetz, we’ve founded and headed two other successful companies, a web agency and a web marketing company.
2. When and why did you create Webydo?
We were leading a big web agency and felt frustrated by the fact that majority of the website creation budget is going towards the tedious, repetitive development of handwritten code (close to 70% of budget).
In order to create a professional website, designers need to convert their graphic design into HTML code, usually by hiring developers. This process (which hasn’t changed much since the 90s) is very slow and expensive. Designers are marginalized and there’s no direct communication between designers and their clients.
We wanted to empower the 38 million graphic designers worldwide and provide them with total creative freedom and independence. With Webydo these designers can create sophisticated business websites on their own in a process that is ten times cheaper and faster, without writing even one line of code. That’s a real revolution.
At first we’ve developed the Webydo solution for our own web design agency. But when we realized the power of this technology, we’ve decided to share it with the design community. Our mission now is to put designers in the driver’s seat of professional website creation. We offer the Webydo solution free of charge. Designers can design a website, and as many of them as they wish and host on our sub-domain. Once the designers’ clients approve the site, they can choose a premium plan with our advanced cloud hosting and management tools (CMS+SEO) for $9.99 a month.
3. How do you differentiate Webydo with other online website builders?
74% of websites today are created by developers in a professional process. Only 3% of websites are created by DIY website builders. These site builders offer great selection of templates and are commonly used by people who are looking for a fast, fun and easy solution for creating a site. However, the needs of professional designers who create an average of 3 websites a month are radically different than the needs of people who create only one simple website for themselves.
Every feature in Webydo was created in order to fit the needs of professional designers. Designers are used to working with professional softwares like Adobe’s Photoshop or Indesign, and they need professional tools in order to create custom tailored web design. DIY website builders are not suitable for professional designers. Designers need a CMS for direct dialog with their clients, a dashboard to handle all their clients’ sites, they need a billing system, etc. Webydo provides designers with a full professional solution, helping them conquer the market. (more…)